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My recent projects at Optum (UHG) and Tekion Corp. are under NDA. Please get in touch with me to learn more about my role and scope of work at Optum.
UX Research / Product Design
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340B Client Portal (NDA Project)

Duration: 10 months | Oct 2023-Present

In my role as a UX Designer at Optum, I led the end-to-end user experience design for the 340B Client Portal and Operations Portal. This B2B platform is designed to handle data-intensive tasks and complex visualizations, significantly improving operational efficiency. The potential outcome is reducing manual workloads by 80% for the operations team and cutting down turnaround times from days to hours for the Covered Entities (Hospitals).

I collaborated closely with Product Owners (POs) and Subject Matter Experts (SMEs) to gather critical data and insights, ensuring the design met the specific needs of the users. Throughout the project, I worked hand-in-hand with developers to ensure a smooth handoff and successful implementation of the design.

Due to the nature of this project, detailed information and visuals are not available as it is under a strict Non-Disclosure Agreement (NDA).

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iPad Kiosk Self-Checkout (NDA Project)

Duration: 6 months | Jan 2023-Jun 2023

During my 6 month long internship at Tekion, I have worked on a Self-Service Car buying experience for customers visiting dealerships in the US. As part of the research,  I explored different narratives around self-service as a concept, built scenarios for multiple stages in the car buying journey of a customer, and identified opportunities for a car dealership to introduce an iPad Kiosk experience for the customers, designed UI Concepts for the digital touch-points in the car buying journey.

Building Passionbits

Duration: 12 months | 2020-2021

Here is a compilation of my journey with the startup passionbits where we built a digital product for freelancers to start, sustain, and scale their businesses.

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Optum MyCare

Duration: 8 weeks | 2022

My summer internship project at Optum, where I worked on re-imagining Telehealth through emerging technologies. This was a 2-month long project guided by a Senior Designer in the team. 

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Illustration / Branding Identity

CareerKraft Identity

Duration: 2 weeks | 2022

CareerKraft is a technology training company that provides an integrated learning experience for high-demand tech skills. I had an opportunity to design the visual identity for the brand.

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Aikyam Logo Mark

Duration: 2 weeks | 2020

One of my early logo design projects was for my senior from Architecture school, who started his own firm practicing Architecture and Interior Design in Bangalore.

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Site Superheroes

Duration: 1 week | 2020

Posters inspired by the workers at the site, during my first architecture project. A few elements from the photographs were emphasized, sketched, and vectorized.

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Minimal Movie Posters

Duration: 1 week | 2020

'Minimal movie posters' is a personal project that I started during the beginning of the lockdown. Tried visualizing the movies I watched, through these posters, using the elements from the story.

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Lettering Exploration

Duration: 1 week | 2020

An experimental lettering exercise visualizing the titles of the books, mostly from Kannada literature. Tried including motion graphics in a few of the posters, complementing the lettering.

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Namma Bengaluru

Duration: 1 week | 2020

A classroom exercise that I took it forward exploring 'Tessellation' in Kannada Typography. Designed 'Namma Bengaluru' T-Shirts and was successful in selling 2 of them 😅

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Video / Animation

Vithamas Ad

Concept | Direction | Editing

Vithamas GloSmart LED bulbs Ad Commerical tries to showcase the user-friendliness of the Smart app and the context in which it can be used, in a fun way.

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Tuesday No Haircut

Group Project | Stop Motion Animation

Team: Aman, Ananya, Debamalya, Harshita, Karan, Pavan

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Guided by: Prof. Delwyn Jude Remedios

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